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SubZero vs. Viking Integrated Columns (Reviews/Ratings/Prices)

Brett Lucero  |  June 10, 2015  |  3 Min. Read

Viking  |  Sub-Zero  |  Integrated Refrigerators

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Refrigeration columns are becoming more and more popular in today’s kitchen design. A large reason is due to the endless possibilities for styles and flexible placement. 

You can add custom panels , so that they blend in with your cabinetry. You can also buy stainless steel panels to complete the look of a professional kitchen.

They can be installed side by side for a seamless look.

They can also be installed in different parts of the kitchen separately, allowing you to decide how much refrigeration and freezer storage you really need. Their flush installation hides them completely.

Columns are also incredibly energy efficient. With efficiency standards increasing, you will see more columns instead of professional style refrigeration.

Let’s look at both companies, their products and then compare.


Sub-Zero, a family owned American Company, has always specialized in refrigeration. They are out of Madison, Wisconsin as well as Scottsdale, Arizona. They are the oldest built-in refrigerator brand on the market.

For the longest time, their exclusive dual refrigeration system keeps food fresher for a longer period of time. Many of their competitors have followed suit.

Sub-Zero has relaunched their columns in new sizes in 18”, 24”, 30” and 36” with some really cool new features.

Viking Range Co.

Viking Range Corporation was founded by Fred Carl Jr., a fourth-generation building contractor. It was a speculative venture aimed at developing the first commercial-type range specifically designed for home use.

The Viking refrigeration plant was totally renovated in 2000 after being built by older Amana tooling. Viking was acquired by Middleby, a global leader in food service equipment in February of 2013. At this writing, we no longer sell Viking products.

Viking Professional 5 Series VCRB 



  • $6,799 - $8,299
  • 30” and 36” options
  • ProChill Temperature Management System
  • Variable Speed Overdrive Compressor
  • Multi-channel airflow system and Odor Eliminator Evaporator
  • Plasmacluster Ion Air Purifier
  • Adjustable Cold Zone Drawer 
  • Quick chill option chills food and beverages 
  • Two Adjustable Humidity Zone drawers
  • Two conveniently located deli drawers with soft-close feature 
  • Spillproof Plus shelves 
  • LED lighting 

Subzero IC series Refrigerator Columns


  • $6,249 - $7,199
  • 18", 24”, 30”, 36” options
  • Internal Water Dispenser (Optional)
  • Air Purification System
  • Water Filtration System (internal dispenser models)
  • Crystal Interior Featuring Nano-Coated Spill-Proof Shelving
  • Soft-Close Doors and Drawers
  • Soft-On LED Lighting
  • Smart-Touch Control Panel
  • Low Temperature / High Humidity Storage Zones
  • Energy Star Qualified
  • Star-K Certified


Most of our comparison articles like Bosch vs. KitchenAid dishwashers or Jenn-Air vs. Electrolux are very close. This one is not.

You may look and see many similarities.

They both have LED lighting, nano-technology shelving design to stop spills.

Sub-Zero has an air cleaner to scrub gasses off to slow food spoilage and eliminate cross contamination to other foods. Viking has an ion purifier, designed to perform like the Sub-Zero's air cleaner...at least in theory.

Sub-Zero has the GUI based temperature controls like your phone. Viking has electronic controls.

It all looks so similar until we talk about reliability.

Final Thoughts 

Viking is the most serviced brand in the industry without question. Sub-Zero actually performs well for a product with tremendous consumer expectations.

Between the two, at almost any price: buy a Sub-Zero.

Watch this video of Sub-Zero highlights:

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Additional Resources

Read The Yale Counter Depth Refrigerator Buying Guide with features, specs and inside tips to all the brands like Sub-Zero, Thermador, Jenn-Air, GE Monogram and more. Over 100,000 people have read a Yale Guide.

View our counter depth refrigerator buying guide


A few review sites have placed this at the bottom of their articles. So here is our take: Our mission is to find reliable products for you to buy. Other review sites may say this as well.

However, we don’t love every product. Quite frankly, it costs us way too much money in repair costs to support less reliable brands.

In fact, we sell fewer brands than most appliance stores. Here is why:

We feel it is our responsibility to repair your appliances after you buy them.

We now have 30 service technicians, each averaging 8-10 calls a day Monday through Friday, plus another 110 on Saturday. That's over 30,000 service calls logged in one year.

The labor rates of fixing an appliance do not come close to the true cost in any product’s warranty period.

That is why no major retailer has a service department. It costs too much labor, money and time.

Our Blog is a bit different than most others you will read. We cannot write glowing reviews of unreliable products.

Hopefully, the bloggers and organizations who write such glowing product reviews for every brand consider servicing these products first. Only then they will understand the consequences of their marketing.

Brett Lucero

Brett Lucero has been with Yale Appliance + Lighting since 2005, working in our delivery team before transitioning to the sales department. Brett enjoys spending time snowboarding, striper fishing, and golfing.

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A Note About Pricing

Pricing on this blog is for reference only and may include time sensitive rebates. We make every attempt to provide accurate pricing at time of publishing. Please call the stores for most accurate price.

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