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Best Custom Color Ranges (Reviews/Trends)

February 3rd, 2015 | 4 min. read

By Steve Sheinkopf

There has been a huge push in the appliance industry for designing appliances that appeal to clients’ and designers’ aesthetic preferences. One of the ways to accomplish this is to offer a product in a wide variety of colors.

Tdday, 99% of the ranges sold on the market come in stainless steel, black, or white. However a handful of my customers want to design their kitchen around an appliance that really pops in the space. The most popular appliance people choose in a custom color is their range.


In this article, I will talk about the top 5 custom color ranges, and the pros and cons of going with a custom color appliance.

5. Bertazzoni-Italia

Bertazzoni is a family-owned appliance company in Italy. They are specified by many builders and designers. I would describe this range as “pretty” as it is really easy on the eyes. My friends in the design community like Bertazzoni ranges for the color-customization. Builders generally like to specify Bertazzoni for the price point.

Bertazzoni PRO304GASVI - $4,149


  • 30’’ Red Pro-Style gas range (comes in many other colors too)
  • 4 sealed brass burners
  • 6 cubic feet convection oven
  • Manual cleaning
  • Telescopic glide rack
  • Storage compartment below

4. Viking

Viking is one of the first companies to introduce a 30’’ professional-style range to the appliance market. Viking is a family-owned company out of Mississippi. They have a line of ranges, ovens, cooktops, and integrated refrigeration.

Viking was recently acquired by the Middleby Corporation in an effort to turn the brand around. We currently do not sell any Viking products but we are hopeful that their service support will improve in the near future.

Viking VGCC5304BCB - $5,799


  • 30’’ Blue Pro-style gas range (comes in many other colors too)
  • 4 sealed burners, including an 18,500 BTU dual-stacked burner
  • 4 cubic feet Convection oven
  • Manual cleaning
  • Infrared broiler

3. Capital

Capital is an appliance brand widely known in the commercial cooking industry. Capital has a line of ranges intended for residential use. Capital is a popular brand among my customers who really like to cook and want a professional-style range.

Capital ranges give you high-power burners, a large oven, and great fit and finish. Their ranges come in a variety of colors.

Capital CSB304CC - $6,560


  • 36’’ professional-style dual-fuel range
  • Can come in a wide variety of custom colors
  • 6 open burners
  • 5 cubic ft. oven
  • Dual kitchen timers
  • Motorized rotisserie
  • Moist bake allows you to keep dishes from drying out

4. AGA

AGA cast-iron ranges originated in Sweden and were originally designed by a blind Nobel Prize-winning physicist in 1922. He wanted his range to look after itself and be capable of doing multiple types of cooking at the same time.

Today, AGA ranges are known for their unique design and functional cooking capability. The most popular AGA sold today is in the total control series.

AGA Total Control ATC3 - $14,950


  • Three cast-iron ovens for baking, roasting, and slow cooking
  • Cast iron ovens are gentle on food and lock in moisture, flavor, and texture
  • Cast iron ovens cook evenly from all sides to avoid hot spots in the oven
  • Two individually controlled hot plates on top to accommodate multiple pans
  • Controlled by a touch-panel for easy flexibility which is discreetly located behind the top left door

Note: We currently do not have AGA on display in our showrooms.

1. La Cornue

La Cornue is a family-owned company that manufactures the highest quality ranges in the appliance industry. When purchasing a La Cornue range you have the ultimate freedom to design a range that best fits your cooking and personal style.

You can choose several different cooktop configurations, colors, and trim options. La Cornue also offers a wide variety of cabinet options for you to extend the look of your La Cornue range in other areas of the kitchen.

La Cornue Chateau 150 Series


  • Top selling Chateau series range
  • Entirely hand-made
  • Choose from 11 different ways to design your cooking surface:
    • power brass burner 22,000 BTU
    • 2 electric burners
    • Lava-rock grill
    • French-top
    • 2 gas burners: 17,000 BTU and 12,500 BTU
    • Reversible griddle (flat side and grooved side)
  • Electric oven with dry consistent heat for baking
  • Gas oven with moist heat for roasting
  • Two soft closing storage drawers underneath each oven
  • Custom color, custom trim

Reasons to buy a custom-color range:

  • You can customize the appearance of your appliances to reflect your style and personality.
  • High-end ranges such as La Cornue and AGA are some of the best quality ranges you can buy, they are built to last.

Reasons NOT to buy a custom-color range:

  • There isn’t a lot of demand for custom color ranges. Therefore they are special order products. If you need a range anytime soon do not order it in a custom-color. Colorful ranges can take months to arrive, if for some reason it arrives damaged you will have to wait even longer for the replacement to arrive.
  • You cannot return a custom-color range.
  • In the mid-price market, custom-color ranges are more expensive than the stainless version of the same range.
  • The average life of an appliance is 6 – 10 years. If you are designing your whole kitchen around one colorful appliance, you might be in a difficult position once this range needs to be replaced.
  • You are better off choosing a different piece in you r kitchen to express your style such as a lighting fixture, countertops, or decorative hardware.


In the “affordable-luxury” market ($4,000-$14,000) you are better off choosing a stainless range. Stainless-steel is timeless and will match many different cabinet, countertop, and light fixtures.

If you are going to spend $15,000 or more on a range you should choose a color. The expectation is that this range will last for many years.

La Cornue and AGA are two of the best ranges on the market today. AGA ranges come in several color options. La Cornue ranges are entirely custom-made; you can literally choose any color.

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Steve Sheinkopf

Steve Sheinkopf is the third-generation CEO of Yale Appliance and a lifelong Bostonian. He has over 38 years of experience in the appliance industry, and he is a trusted source of information for consumers on how to buy and repair appliances.

Steve has also been featured in numerous publications, including the New York Times, Consumer Reports, The Boston Globe, Bloomberg Radio, the New York Post, The Wall Street Journal, and Entrepreneur, for his knowledge of how to buy appliances and appliance repair.

Steve is passionate about helping consumers find the best appliances for their needs, and he is always happy to answer questions and provide advice. He is a valuable resource for consumers who are looking for information on appliance buying, repair, and maintenance.

Despite being the worst goalie in history, Steve is a fan of the Bruins and college hockey, loves to read, and is a Peloton biker. The love of his life is his daughter, Sophie.

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